Salt Lake County Video Production
Local Roots. Lasting Growth.
Documentary-style videos, customer education, and coordinated content for Salt Lake County businesses.
Selected Work
Client Productions
In Production
Video embed coming soon
Nonprofit / Healthcare Education
Breast Cancer School for Patients
A series of educational videos helping breast cancer patients and their families navigate diagnosis, treatment, and recovery.
View project →In Production
Video embed coming soon
Chamber of Commerce / Community
Murray Chamber of Commerce
A video series highlighting member businesses, community events, and the people who make Murray a great place to work and live.
View project →Videos coming soon. Production is underway for both clients.
About the Producer
Produced by Will Chadwell.
More than 12 years of experience in television news, commercial production, and documentary-style storytelling. When you work with Evergreen, you work directly with the person researching, producing, filming, and editing your content.
Most business video disappears.
A single promotional video gets posted, gets a few views, and fades. It doesn't answer questions. It doesn't show up in search. It doesn't build anything.
Evergreen is built differently — a monthly production program that creates a growing library of content your customers actually find and use.
12 Months. 60 Videos. One Growing Content Library.
The Evergreen Content System is a monthly production program built around one coordinated theme at a time. Five complementary videos per month — each designed to serve a different stage of the customer journey.
12
Monthly Themes
60
Original Videos
1
Lasting Content Library
Every video is yours to keep — on your website, your YouTube channel, and your social media. No licensing fees, no platform lock-in.
Five videos per month
Each video serves a different stage of the customer journey.
01 — Discovery / Awareness
Help customers find you
Broad, searchable content that helps potential customers discover your business when they're researching a problem or need.
02 — Understanding / Consideration
Show your expertise
In-depth videos that explain your process, your expertise, and what makes your approach different from competitors.
03 — Trust / Conversion
Build confidence
Customer stories, behind-the-scenes content, and team introductions that help prospects feel confident choosing you.
04 — Connection / Loyalty
Answer the final questions
Clear, direct content that answers the final questions a prospect has before reaching out or making a purchase.
05 — Recognition / Advocacy
Keep customers engaged
Ongoing content that keeps existing customers informed and more likely to refer others to your business.
Simple, consistent, and built around your business.
01
Research & Planning
We start each month with a deep dive into your business, your customers, and the questions they're actually asking. Every theme is built around real search intent.
02
Production Day
One focused filming day per month. We come to your location, handle all the equipment, and capture everything needed for that month's five videos.
03
Editing & Delivery
We edit, color grade, and deliver all five videos — optimized for YouTube, your website, and social media. You review and approve before anything goes live.
Need a single video?
Not every project requires a monthly program.
$50/hour
Start a Conversation
Tell me about your business or project. I'll follow up personally to discuss what you're looking for and whether Evergreen is a fit.